Blog posts

Skin’s Science of Scent

Until recently, chemistry meant two things: the one with your significant other, and thescience subject. The first one mattered most to most of us; the second we hoped to get...

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The Layering Listicle

My understanding of layering started, as a child, with fruit trifle – cake, fruit, cream,repeat. As I grew up it extended to layering of clothes for winter as layers keep...

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#WhatsInYourBag?

With totes and satchels pushed to the back of shelves, and smaller, snazzier bags takingover, the “what’s in your bag” list gets shorter with each passing fashion season. Personally, I am...

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Fragrance vs Scent

I might as well have done a PhD trying to understand the differences here. You willappreciate my turmoil as you read further. Allow me to be your Alexander and slicethrough...

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Demystifying the Fragrance Conundrum

When I was a young girl—and gosh, that was a long time ago—anything fragrant to spray was called scent. Those slightly more exposed to the world called it perfume. The...

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The Mythical Lore of the Magical Coffee Beans

You and I have been a part of the urban, contemporary folklore – a tale full of mystique with its genesis in the magic beans, not of Jack, but from...

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Spraying away stereotypes: Why people are choosing unisex perfumes

In the ever-evolving landscape of men's fragrance, antiquated fads dictate rigid norms—florals for femininity, musk for masculinity. But in today's progressive society, roles are fluid, identities diverse. Men are as...

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